FAITHFULL THE BRAND
Featured FAITHFULL THE BRAND projects
This week's top FAITHFULL THE BRAND projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project FAITHFULL THE BRAND · Faithful the brand
Faithfull the Brand presents a fashion lookbook capturing the latest collection with a refined, commercial aesthetic. Shot by photographer Claudia Smith, the series leans into an earthy color palette and consistent indoor staging to highlight garment silhouettes and tailoring details. Throughout the imagery, the subjects are positioned against a vertical wood panel wall. These portraits utilize soft natural light to emphasize the clean lines of the clothing, ranging from matching midi skirt sets to tailored blazer and trouser ensembles.
Project FAITHFULL THE BRAND · Fall ‘22
Faithfull the Brand's Fall '22 campaign, titled Jet Set in Capri, captures the essence of a Mediterranean escape through a series of editorial fashion stills. Photographed by Brydie Mack, the project leans into an analogue aesthetic, utilising natural light and film grain to document the collection against the backdrop of rocky coastal cliffs and cobblestone streets. The imagery features candid, sun-drenched scenes ranging from open-air market stalls to seaside poses. Production was handled by RD Productions, with make-up by Ashlea Penfold, providing a cohesive, warm tone throughout the collection's presentation.
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