Boysmells

Boysmells · Vanilla Era

Boysmells enters a new fragrance release with the Vanilla Era commercial spot. The project leans into warm, tactile imagery to highlight product textures, featuring macro cinematography of whipped cream, coffee beans, and liquid pours. The visual approach uses clean, high-contrast lighting to emphasize the packaging and natural ingredients. This live-action production prioritizes rich detail and glossy surfaces to define the aesthetic of the scent.

Boysmells · Rosy Cheeks

Boysmells presents a focused commercial campaign for their fragrance Rosy Cheeks. The project centers on the interplay between tactile textures and the scent’s core ingredients, utilizing high-contrast studio lighting to define the product within a rich ruby and crimson color palette. Captured through a blend of live-action technique and CGI, the visual language prioritizes macro detail. The production features a sequence of slow, smooth camera movements that track interactions between a signature pink perfume bottle, fresh rose petals, and sliced pomegranates, leaning into a saturated and warm aesthetic.

Boysmells · Woodphoria

This promotional campaign for Boysmells' Woodphoria fragrance utilizes a series of tactile, close-up sequences to define the product's identity. The film captures the raw textures of figs and honey alongside the perfume bottle, set against a backdrop of organic moss and dark wood. Employing a cinematic, live-action technique, the edit focuses on the interplay of light and substance. Warm, directional lighting highlights the gloss of liquids and the layered surfaces of the fragrance's packaging, leaning into a sensory-focused visual approach.

Boysmells · Sugar Baby

Boysmells presents Sugar Baby, a commercial fragrance campaign that focuses on the sensory details of the product. The project utilises vertical video to highlight the brand's latest perfume release. The aesthetic leans into a minimalist studio environment, featuring soft pastel tones and a clean visual presentation. Through smooth panning shots, the campaign emphasises the tactile quality of the fragrance bottles and packaging, framing the product within a polished, contemporary commercial context.

Boysmells · Coco Cream

Boysmells captures the essence of its Coco Cream fragrance in this commercial project. The work focuses on sensory details, employing macro cinematography to highlight the interplay between liquid textures and the product bottle. Featuring smooth framing and soft studio lighting, the footage leans into a moody aesthetic. The execution utilizes slow motion and live-action techniques to emphasize the fluid movement of milk and coconut elements against a backdrop of pastel tones.

Boysmells · Anthem Italian Kush