BODYARMOR

7 projects·0 creatives·

Featured BODYARMOR projects

This week's top BODYARMOR projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

BODYARMOR · Choose Better

BODYARMOR brings a focus on athletic performance to their latest 'Choose Better' campaign. This commercial film tracks a diverse range of individuals as they navigate intense training sessions across indoor gym facilities, forest trails, and urban basketball courts. Utilizing a live-action technique, the cinematography emphasizes the physical exertion of the subjects through deliberate slow motion and energetic camera work. The project maintains a cool, atmospheric aesthetic, punctuated by moody teal lighting that ties together the varied training environments.