Logo
AOK
11 projects·0 creatives·

Featured AOK projects

This week's top AOK projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

AOK · Salat

AOK presents a workplace comedy commercial for Salat, captured through a live-action technique. The spot centers on an office environment, utilizing natural fluorescent lighting and cool color grading to establish its aesthetic. The narrative features an office worker feeding a head of lettuce into a paper shredder, leaning into a humorous tone. Production was handled by Lucky Luciano.

Project

AOK · Fahrrad

This commercial spot for AOK captures a quiet, character-driven moment set against a riverside landscape. Centred on a solitary figure and their bicycle, the film maintains an observational and editorial tone throughout the narrative. The execution relies on natural light and a desaturated colour palette to ground the setting in earthy tones. The production, managed by Lucky Luciano, leans into a measured pace and a wide, horizontal frame to define the visual identity of the project.

Project

AOK · Yoga

AOK presents 'Yoga,' a commercial spot centered on the tension between aspiration and domestic reality. The film juxtaposes a man attempting to navigate a yoga practice in his living room against the backdrop of mundane household maintenance. Produced by Lucky Luciano, the project utilizes a live-action technique to lean into a humorous aesthetic. The narrative unfolds through clean compositions and natural light, utilizing the quiet contrast between the man’s struggle with his mat and the rhythmic activity of the room's other occupant.

Project

AOK · Krebsvorsorge

AOK launches its 'Krebsvorsorge' initiative through a high-energy music video campaign, focusing on the importance of cancer screening. The production leans into a bold visual identity, utilizing dramatic neon lighting and sharp, stylized choreography to capture audience attention. The project features a central performance set against vibrant green backdrops, integrating the brand's signature color palette throughout the live-action sequences. The cinematic production was managed by Cobblestone Filmproduktion GmbH, with creative direction and agency support from Ressourcenmangel GmbH. AHOImusic provided the audio landscape to complement the energetic visual movement.

Project

AOK · Restroom

This commercial project for AOK presents a narrative-driven film centred on a social interaction in a restroom setting. Featuring a cinematic approach, the production relies on warm ambient lighting and wood-toned textures to build its atmosphere. The film was produced by Cobblestone Filmproduktion GmbH, with creative development led by Scholz & Friends Family GmbH. The work utilises live-action techniques to capture candid moments between the subjects.

Project

AOK · Skinwatch

The Skinwatch campaign for AOK captures a high-energy rescue narrative set against a sun-drenched coastline. The film utilizes a live-action technique to follow a pair of lifeguards as they traverse a crowded beach to assist an overheated visitor, framing the product application within a rhythmic, urgent sequence. Produced with a focus on warm, authentic visuals, the piece relies on natural light and golden hour tones to establish its atmosphere. The production was managed by Cobblestone Filmproduktion GmbH, with creative development led by Scholz & Friends Family GmbH and post-production work provided by Cobblestone Filmproduktion GmbH.

Project

AOK · Doc Felix Husten

Project

AOK · Persistence Pays Off

Project

AOK · Persistence Pays Off

Project

AOK · Persistence Pays Off

Project

AOK · Fahrrad