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American Home Shield

12 projects·0 creatives·

Featured American Home Shield projects

This week's top American Home Shield projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

American Home Shield · Housewarming 15

American Home Shield explores the predictability of home maintenance in the 'Housewarming 15' campaign spot. The commercial, produced by SMUGGLER, centres on a woman observing a home repair technician through the lens of a crystal ball. Developed by agency Fallon, the live-action piece relies on warm ambient light to establish a grounded, domestic atmosphere. Editorial work by Union Editorial and post-production by The Harbor Picture Company complete the spot, which highlights the company's role within the insurance and finance landscape.

Project

American Home Shield · Housewarming 30

American Home Shield presents 'Housewarming 30', a commercial spot that utilizes live-action technique and VFX to illustrate warranty coverage. The narrative centres on a house party where a guest encounters a fortune teller whose crystal ball reveals a technician servicing home appliances and air conditioning units. The production, led by SMUGGLER with agency Fallon, employs a warm, cinematic aesthetic to bridge the gap between social gathering and service utility. Post-production and sound design were completed by The Harbor Picture Company, with Union Editorial contributing to the final edit.

Project

American Home Shield · Community Theater (30)

American Home Shield leans into a theatrical format for their latest 30-second commercial spot, "Community Theater." The campaign transitions from traditional advertising tropes to a stage-bound comedy sketch, centering on a retro kitchen set complete with period-appropriate cabinetry and appliances. Directed through SMUGGLER with creative input from agency partner Fallon, the production highlights home-repair scenarios through live-performance staging. The visual language maintains a clean aesthetic, utilizing focused overhead spotlighting to draw attention to both the interior fixtures and external air conditioning units as the narrative unfolds.

Project

American Home Shield · Welcome to the Neighborhood (60 $200 Off)

American Home Shield presents Welcome to the Neighborhood, a television commercial exploring the practical benefits of home warranty coverage. The 60-second spot features a lighthearted interaction between neighbors, centering on the recurring issue of kitchen appliance maintenance. Produced with a clean, live-action technique, the narrative balances scripted comedic performances with a relatable domestic setting. The production was spearheaded by agency Fallon, with SMUGGLER managing the film production and The Harbor Picture Company handling post-production, VFX, and sound design.