Adnams
Featured Adnams projects
This week's top Adnams projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Adnams · TVC
Adnams channels the coastal spirit of its Southwold origins in this television commercial for the beverage brand. The film centers on the sensory details of the pouring process, juxtaposing the raw energy of ocean waves with the calm clarity of the product. Produced with creative support from AdSmart from Sky, the piece utilizes live-action technique and a warm color grade to emphasize the amber quality of the liquid. The visual language leans into a cinematic aesthetic, bridging the landscape of the coast with the ritual of the serve.
Adnams · TVC
Adnams showcases its Southwold Kobold lager in this television commercial, which grounds the product within the rugged landscape of the North Sea. The cinematography leans into the raw atmosphere of the coast, pairing expansive shots of rolling waves with intimate close-ups of the pour. Executing a cinematic aesthetic, the production utilizes warm, golden hour lighting to mirror the amber tones of the beer. The footage moves between natural coastal water and precise studio-style product shots, employing live-action techniques to emphasize the effervescence of the lager across the frame.
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