Zara: Zara Man - S/S 23
Brand
Date
Nov 2023
Description
Zara’s Spring/Summer 2023 campaign for their menswear collection highlights tailored silhouettes and formal attire. The editorial imagery, shot by photographer Álvaro Pereña Jimenez, centers on clean, structured menswear set against neutral studio backdrops. Featuring models Moustapha Sy and Vasko Luyckx, the series employs a monochrome aesthetic that emphasizes fabric texture and form. Hair styling by Werner Amort complements the high-contrast, low-key lighting and minimalist editorial approach.
Style
Editorial, Vertical, Monochrome
Techniques
Low-key / chiaroscuro
Industries
Background
Grey Seamless
Context
Lookbook, Advertising Campaign
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