Wilder Fields

Nov 2020

The brand identity for Wilder Fields establishes a modern visual language focused on clarity, restraint, and editorial sophistication. The system leans into a neutral color palette, utilizing custom serif typography and strategic negative space to unify diverse collateral, from stationery sets to printed brochures and promotional materials. This project highlights a clean aesthetic through minimalist graphic layouts and high-contrast editorial photography. The use of macro imagery featuring botanical elements emphasizes a natural, fresh quality, while structured 3D render and animation techniques provide a cohesive, contemporary presentation of the brand's core identity.

Horizontal, Commercial, Clean, Minimalist

Advertising Campaign