Westpac
Cash Flow
Brand
ProjectCash Flow
Date
May 2026
Description
Westpac's 'Cash Flow' commercial focuses on the operational realities of small business owners. Produced by Good Oil, the spot features a dynamic workshop environment where creative production and inventory management take center stage. Crafted by the team at DDB Sydney, the live-action project depicts a design studio in motion. The narrative highlights the intersection of banking services and daily professional workflow, utilising a clean aesthetic to document the busy professional atmosphere.
Style
Horizontal, Commercial, Clean
Industries
Banking
Color
Off-White
Lavender
Background
Showroom
Context
Advertising Campaign, TVC / TV Commercial
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