Telstra

Together, It's Magic

Brand

Date

Dec 2024

Description

Telstra explores connectivity in its latest commercial, 'Together, It's Magic,' capturing a moment where digital interaction meets a large-scale human performance. The film features a protagonist moving through a sunlit architectural space, where a synchronized dance routine unfolds upon her smartphone engagement. Produced by Goodwill Films, the spot leans into a cinematic aesthetic that balances sharp daylight against moody interior tones. Agency Droga5 ANZ, part of Accenture Song, spearheaded the creative direction, while Fin Design + Effects managed post-production and visual effects. The live-action project utilizes deliberate framing to ground its technical execution.

Style

Horizontal, Action, Cinematic, Clean

Industries

Telecommunications

Color

Powder Blue

Jet Black

Background

Office

Context

TVC / TV Commercial