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Telstra: Free For All - Showcase

Date

Jul 2026

Description

Telstra leans into vibrant visual storytelling with their Free For All showcase, a project that highlights the integration of public infrastructure within the Australian landscape. The campaign features telephone booths transformed with detailed, pop-culture-inspired character illustrations across a variety of settings, from urban storefronts to quiet suburban footpaths. The execution relies on live-action techniques to document these installations as they appear within their natural environments. Creative development for the initiative was led by Bear Meets Eagle On Fire and +61, focusing on the intersection of community utility and graphic art.

Style

Horizontal, Commercial, Clean

Industries

Telecommunications

Context

Brand Film / Corporate Video

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