Telstra leans into tactile storytelling with this stop motion animation spot, featuring a miniature miner situated within an expansive, arid landscape. The project utilizes detailed miniature sets and textured clay elements to build a layered, sun-drenched environment.
Developed by agency Bear Meets Eagle On Fire and produced by Passion Animation Studios, the animation combines cinematic framing with live-action techniques to define the visual tone. The production integrates work from a wider creative team, including +61, with sound design by Rumble Studios and post-production by Stone Dogs.
