Telstra introduces Patch, a vibrant blue puppet character, in this recent telecommunications commercial spot. The project leans into live-action technique to animate the character, who is styled in a white graphic t-shirt and pink cap, set against a stark, clean concrete backdrop.
The production was brought to life by Nexus Studios, with creative collaboration across several agency partners including Bear Meets Eagle on Fire, OMD Australia, Herd MSL, Puppet Magic, and Rumble Studios. The campaign focuses on the expressive nature of the puppet within a studio environment.
