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Telstra

Happy Internetting OOH Landscape
Brand
Telstra
ProjectHappy Internetting OOH Landscape
Date

Sep 2026

Description

Telstra brings its 'Happy Internetting' campaign to outdoor transit spaces with this OOH digital landscape. The project features vibrant isometric digital illustration, animating a collection of retro computers, consumer electronics, and gaming devices against a bold red backdrop. Developed with creative direction from Bear Meets Eagle On Fire, the work utilizes clean 3D render / CGI techniques to integrate graphic elements within an urban subway environment. The motion piece focuses on a horizontal composition, specifically designed to emphasize the screen's presence within the subterranean architecture. Post-production was handled by Mathematic Studio, with sound and music provided by Rumble Studios.

Style

Horizontal, Commercial, Graphic

Techniques

3D render / CGI

Industries

Telecommunications

Color
Jet Black
Crimson
Pure White
Background

Carpark

Context

Out of Home (OOH)

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