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Telstra: 5G

Date

Jan 2025

Description

Telstra highlights its 5G network expansion through a series of vignettes documenting Australian community life. The commercial moves across suburban streets and coastal settings, emphasizing the reach of the infrastructure through cinematic, live-action sequences. Developed in collaboration with agency partners Droga5 ANZ, part of Accenture Song, the spot leans into a documentary aesthetic. Production was handled by Rabbit, with post-production and visual effects provided by White Chocolate VFX.

Style

Documentary, Horizontal, Cinematic

Context

TVC / TV Commercial

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