Swatch explores a surreal urban narrative in the 'Pipe Dream' commercial. The film follows a character through city streets, utilizing VFX / visual effects to integrate unexpected elements such as a bursting fire hydrant and a portal within the pavement.
The production leans into a cinematic aesthetic, capturing the scene with dynamic camera angles. The sequence is framed during golden hour, relying on natural light to highlight the brand's bright blue timepiece against the surrounding architecture. Pineapple VFX handled the post-production and visual effects work.
