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Subaru: WRXout

Brand
Date

Mar 2023

Description

Subaru showcases the performance capabilities of the WRX in its latest campaign, WRXout. The commercial video captures the vehicle navigating a multi-level parking garage and city streets, emphasizing the kinetic energy of the car through fast-paced, live-action footage. The creative direction, led by agency Zulu Alpha Kilo, incorporates bold typographic overlays that cut through the visual sequence. The project features production by Kiddo Films, with post-production and VFX handled by Alter Ego, and sound design provided by OSO Audio, while OMD Canada managed media planning.

Style

Horizontal, Commercial

Color
Charcoal
Background

Carpark

Context

TVC / TV Commercial

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