Logo

Subaru

More Fun, More Done
Brand
Date

Dec 2024

Description

Subaru presents 'More Fun, More Done,' a commercial campaign that frames the SUV as a vessel for outdoor exploration. The film follows a silver vehicle as it navigates winding coastal roads and rugged dirt paths, blending scenes of family activity with high-concept imagery. Produced by Revolver with creative direction by Disciple, the project utilizes cinematic drone footage and golden hour lighting to ground the narrative in a natural landscape. The visuals pivot into imaginative territory through the inclusion of surreal animated elements, specifically giant flying blue squids, which are integrated via VFX by the team at Fin Design + Effects.

Style

Horizontal, Commercial, Cinematic, Golden Hour

Techniques

Animation, Drone footage, VFX / visual effects

Industries

Luxury Automotive

Color
Pure White
Medium Grey
Background

Road

Context

TVC / TV Commercial

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