Squid Game
Vertical
Brand
ProjectVertical
Date
Jan 2025
Description
This promotional installation for the streaming series Squid Game invites visitors into an atmospheric space defined by intense purple and magenta ambient lighting. Developed with creative support from The Department, the exhibition leans into an immersive experience where digital screens display animated graphics to engage attendees. Techniques such as neon lighting and live-action elements underscore the environment, creating a cinematic presence within the space. The installation incorporates interactive digital components and QR codes to bridge the physical exhibition with digital platforms.
Style
Vertical, Action, Cinematic, Neon
Industries
Streaming Platforms
Color
Violet
Jet Black
Background
Set-dressed
Context
Event / PR
Associated creatives
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