BMW

Dec 2025

To mark the 50th anniversary of the BMW Four-Cylinder headquarters in Munich, this aftermovie bridges the brand's architectural heritage with its involvement in the European Championships 2022. The film weaves together contemporary drone cinematography of the illuminated tower with vintage archival footage from the 1972 games. Produced by The Department, the project leans into a documentary aesthetic that frames the landmark building as a central figure in the city's history. Through the use of projection mapping, the cylindrical structure is transformed with dynamic branding graphics, creating a visual dialogue between past celebrations and the modern event landscape.

Documentary, Horizontal, Cinematic

Drone footage

Luxury Automotive

Street

Brand Film / Corporate Video