Simons Canada: Menswear 05/25
Brand
Date
May 2025
Description
Simons Canada presents the Menswear 05/25 collection, a fashion editorial project featuring model Charles Oduro. The campaign highlights a selection of seasonal apparel, ranging from textured knit polos and patterned shirts to relaxed-fit trousers, set within the warm, inviting atmosphere of a mid-century modern café. Photographer D. Picard captured the session, utilizing soft natural light to accentuate the rich materials of the garments and the surrounding architectural details, such as tiled walls and wood paneling. The editorial direction employs a clean aesthetic, with casting led by Justin Robert.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Background
Café
Context
Lookbook
Associated creatives
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