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Simons Canada: Loungewear 06/25

Date

Jun 2025

Description

Simons Canada presents Loungewear 06/25, a fashion campaign focused on comfort-driven separates and elevated essentials. Captured by photographer Garrett Naccarato, the series utilizes clean, minimalist studio staging to place the focus on fabric textures and garment construction. The imagery features models including Fred Juneau within a neutral, tonal environment that relies on soft, natural light to define the collection's muted palette and satin detailing. With casting directed by Justin Robert, the project highlights seasonal staples through a series of commercial and editorial portraits.

Style

Vertical, Clean, Commercial

Techniques

Natural light

Background

Grey Seamless

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