The Fall/Winter 2025 campaign for Shon Mott showcases the brand’s latest collection through a series of focused, minimalist portraits. Photographed by Alejandro Sonoro, the series leans into clean, editorial aesthetics, utilizing soft directional lighting and a stark white studio backdrop to highlight the material textures of the apparel, including heavy ribbed knits and tailored leather outerwear.
With fashion styling by Raquel Franco and makeup by Mónica Marmo, the imagery prioritizes silhouette and form. The campaign, which features executive production by Lor Solano, employs straightforward typography to anchor the composition, reinforcing a modern and direct visual identity for the label.
