Shon Mott

Jan 2025

The Shon Mott SS25 campaign is a monochromatic fashion editorial that prioritizes minimalist art direction and clean, structural lines. Featuring model Taylor Gordon Bruce, the series explores dynamic movement and static studio portraits, juxtaposing tailored garments against stark, neutral backgrounds. Photographer Alejandro Sonoro utilises natural light and high-contrast techniques to define the textures and silhouettes within each frame. Creative execution was led by photographer Alejandro Sonoro and fashion stylist Raquel Franco, with makeup artistry by Mónica Marmo and executive production by Lor Solano. The campaign maintains a consistent editorial aesthetic, integrating subtle props and graphic typography to anchor the seasonal identity.

Editorial, Vertical, Monochrome, Clean

Designer Fashion

White Seamless

Advertising Campaign