Samsung, Hypebeast
“Art Basel”
Project“Art Basel”
Date
Jan 2026
Description
Samsung and Hypebeast collaborate for an immersive exhibition documentation at Art Basel. The project captures the technical assembly of the gallery space, chronicling the transition from an empty industrial venue to a finished display of contemporary art and technology. This documentary-style project focuses on the integration of mobile hardware within a gallery environment. The cinematography employs a clean, live-action technique to showcase the installation of framed pieces alongside product displays of smartphones and smartwatches, emphasizing the material contrast between digital devices, canvas, and concrete.
Style
Documentary, Horizontal, Clean
Industries
Festivals & Events
Background
Gallery
Context
Brand Film / Corporate Video
Associated creatives
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