Samsung
We Come To You Doggone It: 16x9 :15
Brand
Date
May 2026
Description
Samsung’s 15-second spot, 'We Come To You Doggone It,' presents a hybrid narrative that merges stop-motion animation with live-action capture. The project highlights the brand’s mobile service offerings through a playful interaction between animated characters in a stylized park setting and a grounded customer service encounter. Directed by Crispin, the film balances a tactile, retro aesthetic with digital precision. The commercial utilizes distinct animation techniques to transition between the whimsical stop-motion sequences and the live-action service van environment, maintaining a consistent visual rhythm throughout the short-form cut.
Style
Horizontal, Commercial, Tactile, Retro
Techniques
Animation
Industries
Consumer Electronics
Color
Lavender
Jet Black
Background
Park
Context
TVC / TV Commercial
Associated creatives
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