Samsung’s Uncovered - Rome project captures the precision of urban skating, focusing on a single high-impact rail slide executed on a concrete staircase. The piece leans into a raw, live-action aesthetic, grounding the action within an outdoor environment defined by natural daylight and foliage.
Directed by Visie Admin with production house Larchmont, the film utilizes a grainy, cinematic approach to frame the athlete’s movement against the architectural backdrop. The sequence is supported by the agency Clemenger BBDO Australia, with original music and sound design provided by Sonar Music.
