Samsung: S7
Brand
Date
Nov 2024
Description
This commercial for the Samsung S7 highlights the integration of technology into daily life, capturing moments ranging from evening cityscapes to active outdoor sessions. The spot focuses on lifestyle connectivity, featuring individuals interacting with smartphones, headphones, and virtual reality gear across urban and modern interior environments. Produced by DOMO, the project utilizes a live-action technique and a cool color palette to maintain a polished, contemporary visual identity. The film sequence moves between dynamic settings, emphasizing the role of hardware in diverse, everyday scenarios.
Style
Horizontal, Commercial, Cool
Industries
Context
TVC / TV Commercial
Associated creatives
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