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Samsung: Open Always Wins Olympic Film

Date

Jan 2026

Description

Samsung captures the spirit of winter athleticism and connection in its Open Always Wins Olympic film. The project leans into a cinematic, documentary-style approach that balances high-energy outdoor pursuits with intimate, everyday moments. Featuring live-action techniques and slow motion sequences, the film transitions between snowboarders navigating snowy slopes and interior scenes of families engaging with mobile technology. The visual palette emphasizes bright daylight set against cool blue tones, highlighting the contrast between the expansive alpine environment and the warmth of the home setting.

Style

Horizontal, Cinematic, Cool

Techniques

Slow motion

Color
Pure White
Navy
Background

Forest

Context

Brand Film / Corporate Video

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