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Samsung: Galaxy S22

Date

Aug 2023

Description

Samsung highlights the mobile photography capabilities of the Galaxy S22 in this consumer electronics campaign. The production showcases the device's performance in low-light environments, featuring live-action scenes that track a subject through a vibrant, neon-lit diner and an evening city backdrop. The film utilizes crisp digital capture and clean commercial lighting to detail the smartphone interface and front-facing camera features. Production was managed by Logan Industry.

Style

Vertical, Commercial, Warm

Color
Camel
Jet Black
Background

Bridge

Context

Advertising Campaign

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