Ralph Lauren: Purple Label | Holiday 2025
Brand
Date
Nov 2025
Description
The Ralph Lauren Purple Label Holiday 2025 campaign presents a series of portraits featuring model Ollie Edwards. Photographed by Luis Alberto Rodriguez with styling by Meryl Griffith, the collection merges traditional black-tie formality with western-inspired accents. The imagery employs moody, low-key lighting and a recurring rustic wood backdrop to highlight the textures of tailored leather jackets, silk bow ties, and intricate western detailing. The project spans both commercial and editorial formats, utilizing soft light to emphasize the craft within each garment.
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