Ralph Lauren: Fall/Holiday 2026

Brand

Date

Sep 2026

Description

Ralph Lauren’s Fall/Holiday 2026 campaign captures a deliberate, quiet pace of life through a series of vignettes centered on nature and human connection. Directed by Diana Kunst, the film moves from expansive mountain landscapes to intimate, composed moments of stillness. The project leans into a nostalgic aesthetic, utilizing desaturated tones and natural lighting to establish its atmosphere. Working alongside creative director Andrew Young and director of photography Philippe LeSourd, the production employs a live-action technique that highlights textural details, from macro shots of water to domestic scenes set against a lakeside backdrop. Supporting the visual narrative, styling was led by Meryl Griffith, with hair by Paul Hanlon and makeup artistry by Diane Kendal.

Style

Horizontal, Cinematic, Desaturated

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black

Espresso

Background

Ocean

Context