Publix
Made From Scratch - A Publix Mother s Day - Director's Cut
Brand
Date
Mar 2026
Description
Publix celebrates the spirit of Mother's Day with this commercial spot, Made From Scratch. The director’s cut centers on a domestic kitchen scene, focusing on a young boy baking as an older family member relaxes nearby. Utilizing live-action techniques and natural light, the production captures a clean, warm aesthetic within a residential kitchen setting. The piece leans into a grounded, narrative approach to highlight the brand's connection to food and family rituals.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Grocery
Color
Beige
Sage
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.