Priceline Unbummer Your Summer | Social Skillful Negotiation 2026

About

Priceline’s Unbummer Your Summer campaign leverages direct-to-camera presentation to spotlight travel deals and app-integrated features. Developed alongside agency MIRIMAR, the project utilises a vertical video format tailored for mobile-first engagement. The commercial channels a high-energy aesthetic, combining live-action techniques with sharp VFX and motion graphics to illustrate hotel discounts and booking accessibility. The campaign production was managed by SIXTWENTYSIX, with media strategy supported by PHD and PR efforts from Small Girls PR.