Planters: Perfume (Super Bowl)
Brand
Date
Oct 2025
Description
Planters presents a narrative-driven commercial for the Super Bowl titled Perfume. Created by production house Hungryman, the spot follows a comedic arc centered on a character navigating various public settings, including city buses and elevators, while engaging with bystanders. The project leans into a minimalist aesthetic, utilizing a soft color palette of pinks, blues, and neutral tones. Through live-action technique and a humorous lens, the commercial bridges everyday social interactions with the reveal of the Planters product.
Style
Humorous, Horizontal, Commercial, Minimalist
Industries
Color
Off-White
Blush
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.