Planters
Nuts About the Holidays
Brand
ProjectNuts About the Holidays
Date
Jan 2026
Description
Planters introduces their holiday-themed campaign, 'Nuts About the Holidays,' featuring an elaborate, festive workshop environment. The commercial centers on a cinematic staging of a mechanical nutcracker workshop, incorporating large glass dispensers and a festive top-hatted Mr. Peanut. The production, brought to life by Mathematic Studio, utilizes detailed 3D animation and CGI to build a whimsical atmosphere. The work leans into a warm and nostalgic aesthetic, utilizing intricate mechanical gears and musical elements to define the visual narrative.
Style
Horizontal, Cinematic, Warm, Nostalgic
Techniques
Animation, 3D render / CGI
Industries
CPG / Packaged Food
Event
Christmas
Color
Jet Black
Crimson
Gold
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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