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Planters: Ahh, Nuts - Seltzer

Date

Jan 2024

Description

Planters introduces a social campaign for Ahh, Nuts, bringing the snack into a domestic setting. The spot features a casual living room gathering, focusing on a hand-off between guests as they interact during the event. Developed by agency BBDO MW, the project utilizes live-action technique and a minimalist approach to highlight the product. The execution relies on natural lighting to ground the narrative in a realistic interior space.

Style

Horizontal, Commercial, Minimalist

Color
Navy
Charcoal
Background

Living Room

Context

TVC / TV Commercial

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