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Pepsi: Thirsty for More

Brand
Date

Apr 2025

Description

Pepsi’s 'Thirsty for More' campaign captures a series of collective moments, tracing a group of friends as they transition from indoor leisure to outdoor festivities. The project utilizes live-action technique and cinematic lighting to emphasize the atmosphere of shared experience. The edit leans into dynamic framing and moody color grading, moving between domestic living spaces and open-air nighttime environments. The movement is underscored by rhythmic pacing and slow motion sequences, providing a cohesive look at the brand’s focus on celebration.

Style

Horizontal, Action, Cinematic, Warm

Techniques

Slow motion

Industries
Background

Living Room

Context

TVC / TV Commercial

Associated creatives

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