Pepsi: Pele 1974
Brand
Date
May 2025
Description
This archival documentary-style project highlights a 1974 Pepsi commercial featuring soccer icon Pele. Captured on film with distinct archival broadcast aesthetics, the footage focuses on the athlete’s movement and team interactions on the pitch. The piece utilises analogue film techniques to preserve the original 1970s sports advertising tone. The project is presented in a horizontal live-action format.
Style
Documentary, Horizontal, 1990s
Techniques
Analogue / film, Super 8 / 16mm
Industries
Background
Sports Venue
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.