Pepsi: Monster Making Of
Brand
Date
May 2024
Description
This behind-the-scenes featurette documents the character development process for a Pepsi project, focusing on the creature design and integration work. The narrative follows the technical progression from initial concept art and digital sculpts to final character rigging. Produced with post-production by Televisor Studio, the video highlights a blend of cinematic horror aesthetics and commercial storytelling. The production integrates digital animation with live-action footage set within a convenience store environment, showcasing the specialized VFX pipelines and special effects used to bring the alien-like creature to life.
Style
Horizontal, Cinematic, Gritty
Techniques
Animation, VFX / visual effects
Context
Brand Film / Corporate Video
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