Paloma Wool: Paloma Wool S/S 27

Oct 2026

Paloma Wool presents its Spring/Summer 2027 collection through a series of editorial portraits that emphasize minimalist styling and contemporary textile combinations. Photographed by Annemarie Kuus, the campaign utilizes a clean, neutral studio setting and bright, natural light to draw focus toward the layered silhouettes and experimental fabric textures. Creative direction by Paloma Lanna and art direction by Carlota Guerrero guide the aesthetic, balancing soft lighting with sharp composition. The project features fashion styling by Emilie Kareh, with hair by Ramona Eschbach and makeup by Karin Westerlund. Casting by Simone Schofer and manicure by Lora de Sousa round out the production team for this designer fashion showcase.

Editorial, Vertical, Clean

White Seamless

Advertising Campaign