Oysho: Oysho e-commerce SS24
Brand
Date
Sep 2023
Description
Oysho presents its SS24 collection through this e-commerce campaign, spotlighting a versatile range of athletic and leisure apparel. Featuring a selection of windbreakers, tracksuits, and activewear, the imagery captures the relaxed silhouettes of the spring-summer season. Art directed by Sergio Rueda and photographed by Ignazio Lozano, the series utilizes clean studio lighting and a consistent pale blue backdrop. Model Misia Urbanska displays the collection within a structured six-panel grid, emphasizing the textures and functional design of the garments.
Style
Commercial, Square, Clean
Industries
Color
Navy
Pure White
Sky Blue
Background
Grey Seamless
Context
E-commerce / Product
Associated creatives
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