Oysho: OYSHO APRÉS SKI

Dec 2025

Oysho showcases its winter technical range through the Oysho Après Ski collection, a campaign that highlights performance-driven outerwear against high-altitude alpine backdrops. The imagery leans into a clean, commercial aesthetic that contrasts the soft textures of faux fur and heavy knitwear with the sharp, crystalline environment of snowy mountain landscapes. Photographer Alejandro Sonoro leads the visual execution, working with creative director Silvia Ballester Cussac to balance polished studio compositions with natural light outdoor portraiture. Produced by Eva Monge Araus, the campaign utilizes a palette of neutral tones and consistent styling to present a cohesive look at modern winter performance gear.

Vertical, Commercial

Advertising Campaign