Oreo explores a rhythmic and playful aesthetic in this commercial titled The Taste That Makes You Dance. Developed by agency Leo Indonesia, the campaign centers on the tactile nature of the cookie through dynamic motion graphics and CGI.
Featuring a high-contrast palette of vibrant primary colors, the visual execution leans into a minimalist approach. The production, handled by Surplus with sound design by KingKong Sound, focuses on fluid, energetic product movement against a solid blue backdrop.