Oreo: Milky Way Dunk
Brand
Date
Apr 2025
Description
Oreo showcases its manufacturing process in the Milky Way Dunk commercial, a project that bridges the gap between consumer experience and production reality. The film moves from a clean, art-directed studio setting to the inner workings of the Oreo factory in Cikarang, Indonesia. The execution relies on live-action techniques to contrast the refined aesthetic of studio interviews with the industrial scale of the facility. Production duties were handled by Seven Plus, with Leo Indonesia leading the creative agency work. Post-production and sound design were completed by Lilac Post Production, ensuring a polished, horizontal format suitable for commercial distribution.
Style
Horizontal, Commercial, Clean
Industries
Color
Navy
Pure White
Background
Set-dressed
Context
TVC / TV Commercial
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