Oreo: Pokemon x OREO
Brand
Date
Sep 2021
Description
Oreo explores the intersection of food art and popular culture in the Pokemon x Oreo campaign. The project features a stop-motion animation series that meticulously translates iconic characters and outdoor landscapes into edible mosaics, utilizing monochrome cookie arrangements to build fluid, pixelated sequences. Developed by agencies 360i and Dentsu Creative UK with animation production by Framestore, the campaign leans into the precision of stop-motion to emphasize product integration. The work is supported by sound design from Ponysound and MassiveMusic Amsterdam, rounding out the vertical-format digital assets.
Style
Artistic, Vertical, Monochrome
Techniques
Animation
Industries
Color
Jet Black
Pure White
Background
Solid Colour
Context
Advertising Campaign
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