Oreo: Bearhands
Brand
Date
Dec 2023
Description
Oreo’s 'Bearhands' commercial is a live-action spot that centers on a playful domestic interaction between a young girl and a giant teddy bear. Directed by Monks, the film uses a contemporary home setting to ground the narrative in a lifestyle-focused aesthetic. The cinematography relies on natural light to capture the interaction at a wooden table, featuring the product alongside a classic glass of milk. Sound design and original music for the piece were provided by TA2 Sound + Music.
Style
Lifestyle, Horizontal, Commercial, playful
Techniques
Natural light
Industries
Color
Jet Black
Pure White
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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