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Off White

Off White Social Campaign
Date

Dec 2024

Description

Off White presents this social campaign, a series of portraits that lean into clean, minimalist aesthetics to showcase current apparel and footwear collections. The imagery utilises a white studio backdrop to highlight textures in patterned denim and streetwear silhouettes. The project features photography by Pietro Cocco, who employs crisp lighting to accentuate the detailed graphic elements of the clothing. The creative direction is supported by fashion styling from Diletta Bonaiuti and makeup application by Michiko Ikeda, maintaining a focus on editorial composition and structured styling.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Streetwear

Color
Pure White
Jet Black
Background

White Seamless

Context

Advertising Campaign

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