Off White: Off White Social Campaign

Dec 2024

Off-White expands its latest collection through a targeted social campaign that highlights the interplay between streetwear silhouettes and contemporary portraiture. The imagery employs a minimalist aesthetic, utilizing a clean white studio backdrop to bring focus to the intricate graphic details of the apparel and footwear. The series, captured by photographer Pietro Cocco, leans into a sharp, editorial sensibility. Fashion styling by Diletta Bonaiuti emphasizes textured fabrics and pattern coordination, while makeup by Michiko Ikeda maintains a refined, understated finish. Across the campaign, the work documents a mix of accessory-focused shots and portraiture, utilizing natural light to define the form and texture of the pieces.

Editorial, Vertical, Clean

Natural light

White Seamless

Advertising Campaign