Off White: Off-White “GLOBAL CITIZEN” Fall 2025

May 2025

Off-White presents its “GLOBAL CITIZEN” Fall 2025 campaign, a collection of editorial portraits that explore the intersection of high-contrast streetwear and raw, industrial photography. Shot by photographer Lucrezia Ganazzoli, the series utilizes direct flash and heavy film grain to emphasize the tactile quality of the collection’s graphic textiles and layered silhouettes. The project features styling by Andra Amelia Buhai and Ib Kamara, focusing on elevated sportswear, including varsity jackets, graphic crewnecks, and oversized plaid outerwear. The visual language leans into a gritty aesthetic, utilizing monochrome palettes and analogue film techniques to create sharp textures and deep, moody shadows across the set.

Editorial, Vertical, Grainy

Flash

Advertising Campaign