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·OFF-WHITE KIDS SS25

Child looking through a pink handbag handle with a large red flower in the foreground under a blue sky backdrop.

Young child model in purple hoodie, white quilted vest, and striped shorts standing on artificial turf with flowers

Child standing near a white picket fence holding flowers while another child looks closely at the camera

A child wearing tinted glasses, patterned shirt, cream vest, cargo pants, and sandals posing in a garden set

Young child in white tee and sunglasses standing on artificial grass with scattered flowers and upturned chairs.

Child model wearing a black varsity jacket and pink shorts standing in front of a white picket fence under a blue sky backdrop.

Three children in red apparel looking upward in a studio set with a white fence, green turf, and scattered artificial flowers.

Child model holding pink balloons in a set-dressed garden with white fence for Off-White Kids SS25 collection.

Two children playing in a whimsical studio garden with a white picket fence and blue sky backdrop for Off-White Kids SS25.

Child model wearing an orange hoodie and patterned pleated skirt in a garden set with white fence

Young boy wearing a black zip hoodie and shorts with white sneakers leaning on a white picket fence in a studio garden set.

Two children modeling Off-White Kids SS25 apparel outdoors on an artificial set with a white picket fence and blue sky backdrop.

Young child in black jacket and white hoodie making ok sign with fingers over eye against white fence and blue sky backdrop

Young child wearing a white denim jacket and skirt standing on artificial grass holding a blue balloon string.

Child wearing a bright red hoodie and yellow-tinted sunglasses holding a stack of colourful folded garments against a white picket fence and blue sky

Child holding colorful balloons in a garden with white picket fence for Off-White Kids SS25 campaign

Young child holding up an oversized white t-shirt with black printed text against a backdrop of artificial grass, white picket fence, and a blue sky.

Child sitting on artificial grass holding strings of colorful balloons in a whimsical garden set for Off-White Kids SS25

Young child holding a large bunch of colorful balloons against a painted sky backdrop with a white picket fence.

Three children lying down on a green lawn scattered with colourful flowers for Off-White Kids SS25 campaign.

Off White OFF-WHITE KIDS SS25 2025

About

The OFF-WHITE KIDS SS25 campaign establishes a whimsical, high-energy aesthetic for the brand's latest childrenswear collection. Shot against a surreal, art-directed garden set, the imagery features artificial turf, oversized faux florals, and a classic picket fence staged against a painted blue sky. This consistent backdrop grounds the high-contrast streetwear looks in a playful, suburban atmosphere that feels both nostalgic and distinctly contemporary. Photographer Alessandro Burzigotti leans into a bright, saturated palette, using direct lighting to highlight the intricate graphic layering and branded utility pieces curated by fashion stylist Diletta Bonaiuti. Set designer Lorenzo Dispensa’s theatrical environment provides a clean, editorial structure, while hair stylist Giuseppe Lorusso completes the youthful, expressive look of the models. The result is a vivid, multi-layered visual narrative that emphasizes the collection's bold colour stories and graphic design.